For the second consecutive year, EBA, in partnership with Black Unicorn Agency, responded to the needs of its member companies and organized the Strategic Communication Course.
The four-day training program included four distinct modules, delivered in a practical and interactive manner:
- Fundamentals of neuroscience;
- Strategic communication;
- Profiling;
- Crisis communication.
The sessions were led by Steluța Andrei, founder of Black Unicorn Agency and an international expert in strategic and crisis communication, whom we thank for the valuable insights we developed together.
We also thank all the participants who accepted our invitation and actively contributed to the program’s success.